Progressive: It's like a WHAT in here? NO VIDEO |
Post Reply | Page 12> |
Author | |
Bena
Junior Executive Joined: 17 Jun 2008 Status: Offline Points: 246 |
Post Options
Thanks(0)
Posted: 06 Mar 2012 at 10:15pm |
When the 2 salesmen from The Other Insurance Company start lying about how good they are, their pants start to burn! OH! Liar, liar pants on fire! CLEVER! That's not even the annoying part.
The man with the glasses then says, "It's like a sauna in here," only he pronounces it SOW-na. (Sow to rhyme with cow). SOW-na? Is that really how you say that? I always though it was pronounced to rhyme with Donna!
|
|
Sponsored Links | |
IndyBeckiH
Commercial Hater Joined: 06 Mar 2012 Location: Indianapolis Status: Offline Points: 21 |
Post Options
Thanks(0)
|
I think the fake pronunciation is part of the humor. Makes them sound "cosmopolitan," along with the "no mas pantalones" remark.
|
|
Snesgamer
Junior Executive Joined: 16 Oct 2008 Location: Aptos, CA Status: Offline Points: 3166 |
Post Options
Thanks(0)
|
No video is needed - it's a Progressive ad. One can simply imagine the pain from just hearing about Flo.
|
|
Dr. Dan
Junior Executive Joined: 15 Feb 2012 Location: Council Bluffs Status: Offline Points: 602 |
Post Options
Thanks(0)
|
And it started out as one of the somewhat tolerable Progressive ads with Flo showing rate comparisons with other on that chart. It's as if someone in the ad agency sent a scathing memo: "This one is not stupid enough! Fix it ASAP!"
|
|
sjmoore76
Newbie Joined: 07 Mar 2012 Location: Oregon Status: Offline Points: 1 |
Post Options
Thanks(0)
|
In the Finnish Language, (Finland is where saunas are from) it IS pronounced that way. They pronounce every noun. I just finished reading a book about saunas, (I'm doing ancestral research) I am of Finnish ancestry. My mother ALWAYS pronounced it that way, they had one on the farm as she was growing up.
|
|
WDAN20
Commercial Hater Joined: 01 Mar 2012 Location: Columbus, Ohio Status: Offline Points: 27 |
Post Options
Thanks(0)
|
http://www.youtube.com/watch?v=4j8u9W7HSWI
Here is the video for it. My dad hates this ad because he has actually seen people with their clothes on fire and it definitely was not funny. |
|
insanity213
Ad Exec Joined: 16 Mar 2011 Location: Texas Status: Offline Points: 7806 |
Post Options
Thanks(0)
|
Burning clothes, mispronunciations/correct pronunciations aside, I hate the commercial because it has those 2 incompetent slapdicks in it. |
|
msmadz
Honor Roll 8+ years on CIH Joined: 15 Apr 2008 Location: New York Status: Offline Points: 9952 |
Post Options
Thanks(0)
|
|
|
The artist formerly known as Madawee
|
|
Stacy
Junior Executive Joined: 19 Apr 2008 Status: Offline Points: 806 |
Post Options
Thanks(0)
|
The "sowna" pronunciation is correct, but "no mas pantalones" sounds very awkward.
|
|
Tiz
Revolutionary I donated! Joined: 15 Apr 2008 Location: Virginia Status: Offline Points: 15588 |
Post Options
Thanks(0)
|
How come the socks didn't burn --- or parts up in their neither region
|
|
msmadz
Honor Roll 8+ years on CIH Joined: 15 Apr 2008 Location: New York Status: Offline Points: 9952 |
Post Options
Thanks(1)
|
Tiz, I love your avatar! 'Tiz grand!
|
|
The artist formerly known as Madawee
|
|
audiochick
Newbie Joined: 04 Feb 2013 Location: Nashville Status: Offline Points: 1 |
Post Options
Thanks(0)
|
I came across this forum because I was looking for something else... I've been a commercial copywriter for 25 years and you just proved me right... commercials people love never get as much attention as the ones that annoy people. You've just proven their campaign by creating a place to talk about them. I bet if someone randomly said FLO to you, you would automatically think of Progressive... job well done to the campaign managers! LOL Carry on... :)
|
|
EMCEE
Junior Executive Joined: 07 Feb 2010 Location: IL Status: Offline Points: 2731 |
Post Options
Thanks(0)
|
Well, then the job is half done. Doesn't mean I'm gonna go out and buy their sh*tty product though, does it? I don't think most of the people on this board would, either. |
|
Reader, suppose you were an idiot. And suppose you were a member of Congress. But I repeat myself.
- Mark Twain |
|
Snesgamer
Junior Executive Joined: 16 Oct 2008 Location: Aptos, CA Status: Offline Points: 3166 |
Post Options
Thanks(0)
|
If you really do work for an ad agency, you can take this back to your people - there are lot of people who ACTIVELY BOYCOTT products because the commercials are so bad, regardless of how "memorable" they are. I know I know you marketing suits have "even bad publicity is good publicity" repeated to you so many times, but there IS a limit to that principle. |
|
EMCEE
Junior Executive Joined: 07 Feb 2010 Location: IL Status: Offline Points: 2731 |
Post Options
Thanks(0)
|
^^ Right on, Snesgamer.
|
|
Reader, suppose you were an idiot. And suppose you were a member of Congress. But I repeat myself.
- Mark Twain |
|
Thor
Revolutionary Joined: 16 Apr 2008 Location: Rockaway, NJ Status: Online Points: 63903 |
Post Options
Thanks(0)
|
Commercials---good or bad---have little if any effect on what I buy.
I hate the Geico ads, but I wouldn't avoid their car insurance over them.
I like the Allstate Mayhem ads, but I wouldn't buy their insurance because of them.
All that these commercials would do, is stress that I need to have car insurance. In reality, I've had Mercury car insurance since 1999.
As far as other products, I try to buy the store brand or "generic" whenever I can. It's cheaper, and usually of the same quality. If anything, a commercial for Chips Ahoy would remind me to go to Walmart for a package of their Great Value chocolate chip cookies (which, by the way, I contend are better than Chips Ahoy---more chocolate chips).
|
|
yooperfinn
Newbie Joined: 06 Mar 2013 Location: United States Status: Offline Points: 1 |
Post Options
Thanks(0)
|
The way he says sauna in the commercial is actually the correct Finnish pronunciation. If you ever happen to be anywhere in Upper Michigan or other places with a high Finnish-American population, you will hear it pronounced this way.
|
|
dizrythmia
Junior Executive Joined: 17 Sep 2008 Location: memphis, tn Status: Offline Points: 345 |
Post Options
Thanks(0)
|
that was already said in the fourth reply.
|
|
EMCEE
Junior Executive Joined: 07 Feb 2010 Location: IL Status: Offline Points: 2731 |
Post Options
Thanks(0)
|
|
|
Reader, suppose you were an idiot. And suppose you were a member of Congress. But I repeat myself.
- Mark Twain |
|
insanity213
Ad Exec Joined: 16 Mar 2011 Location: Texas Status: Offline Points: 7806 |
Post Options
Thanks(0)
|
^^ That makes 3 single post fails in this thread alone. The irony is
that a lot of single post failures have a tendency to criticize us
for having nothing better to do with our time than come here and bash
commercials.
|
|
Thor
Revolutionary Joined: 16 Apr 2008 Location: Rockaway, NJ Status: Online Points: 63903 |
Post Options
Thanks(0)
|
Seeing as how they speak Spanish at the end of the commercial, I think they're pronouncing "sauna" en Espanol, too (the Spanish and Finnish pronunciations are the same). What the point of that is, I dunno---but I think that's the pronunciation they were going for.
With what must be hundreds of Flo commercials at this point, I don't know why they keep playing this one all the time. I'm sick of it. It doesn't amuse me in the least.
|
|
EMCEE
Junior Executive Joined: 07 Feb 2010 Location: IL Status: Offline Points: 2731 |
Post Options
Thanks(0)
|
Weird, eh? |
|
Reader, suppose you were an idiot. And suppose you were a member of Congress. But I repeat myself.
- Mark Twain |
|
dizrythmia
Junior Executive Joined: 17 Sep 2008 Location: memphis, tn Status: Offline Points: 345 |
Post Options
Thanks(0)
|
probably. i looked up the word and omg everyone from upper michigan is gonna flip!!! the word IS finnish!!! the spanish wiktionary and wikipedia were not helpful and didn't have ipa pronunciations but they did for german (which i can supposedly speak) and it's pronounced like the finnish version. it stands to reason it is en español, too. i'd say maybe this revelation will stop these single posts, but the whole point is they're not reading anything posted, so i look forward to at least two more people registering to tell us the word is finnish. can't wait! |
|
Thor
Revolutionary Joined: 16 Apr 2008 Location: Rockaway, NJ Status: Online Points: 63903 |
Post Options
Thanks(0)
|
^ Here's the website (with audio) I found it in. I knew it was probably pronounced the same in Spanish, but I wanted to make sure. For the record, it's pronounced the same in Dutch and Czech and Polish. Of course, a lot of those countries are just lines on a map.
|
|
dizrythmia
Junior Executive Joined: 17 Sep 2008 Location: memphis, tn Status: Offline Points: 345 |
Post Options
Thanks(0)
|
crap, i'm sitting in the hallway of a building at my university and didn't think to bring earbuds with me (i wish i had, i'm dying of boredom). i'll have to take your word for that website.
wiktionary tends to be my go-to simply because i use it for quick translations all the time, plus with more common words they will sometimes have audio with native speakers saying the word. i don't remember seeing it for sauna though, in any language. i also never thought i would be discussing this word so much! |
|
Post Reply | Page 12> |
Tweet
|
Forum Jump | Forum Permissions You cannot post new topics in this forum You cannot reply to topics in this forum You cannot delete your posts in this forum You cannot edit your posts in this forum You cannot create polls in this forum You cannot vote in polls in this forum |